10 Ways Watches Have Evolved

Who's the Leader of the Club That's Made for You and Me?
President and CEO of The Walt Disney Company Robert Iger with his 1930's Mickey Mouse Watch at the D23 Expo presented by the Walt Disney Studios in Anaheim, California. (John M. Heller/Getty Images)

Watches were getting so cheap and so durable that they were even deemed fit for children -- those nasty little destroyers of all the nice things. In 1933, the Mickey Mouse watch by Ingersoll-Waterbury debuted, the first timepiece ever made for kids. It was only five years after the mouse himself debuted, but more than 11,000 watches were sold at Macy's in New York on its very first day. It was only $3, but that's equivalent to about $54 in 2014. Ingersoll-Waterbury also made a Mickey Mouse pocket watch that sold for half the price; however, there weren't enough waistcoat-wearing kids, even in 1933, to make that item popular.