Cable: Satellite's Biggest Contender
With emerging technologies in each service, the hardest decision in TV viewing is no longer just what channel to watch -- it's what service to choose.
- Cable advantages: Advancements in digital cable provide improved audio and picture quality with additional channels at a lower cost than satellite. You can also access cable channels from multiple rooms in your house fairly easily.
- Cable disadvantages: Cable has limited access in rural areas, and you should prepare for increased service costs as your provider updates its equipment. Your service costs are also subject to local taxes.
- Satellite advantages: Satellite offers movie-quality audio and picture display with hundreds of channels. This service is readily available in rural and urban areas and provides access to more digital and high definition programming.
- Satellite disadvantages: It is expensive to purchase all the equipment at the outset (and you can't typically rent it). If you want to access satellite TV in multiple rooms, be prepared for extra fees. Also, satellite TV is subject to weather-related malfunctions.
Satellite TV Programming
Satellite TV providers get programming from two major sources: national turnaround channels (such as HBO, ESPN and CNN) and various local channels (the ABC, CBS, Fox, NBC and PBS affiliates in a particular area). Most of the turnaround channels also provide programming for cable TV, and the local channels typically broadcast their programming over the airwaves.
Turnaround channels usually have a distribution center that beams their programming to a geosynchronous satellite. The broadcast center uses large satellite dishes to pick up these analog and digital signals from several sources.
Most local stations don't transmit their programming to satellites, so the provider has to get it another way. If the provider includes local programming in a particular area, it will have a small local facility consisting of a few racks of communications equipment. The equipment receives local signals directly from the broadcaster through fiber-optic cable or an antenna and then transmits them to the central broadcast center.
The broadcast center converts all of this programming into a high-quality, uncompressed digital stream. At this point, the stream contains a vast quantity of data -- about 270 megabits per second (Mbps) for each channel. In order to transmit the signal from there, the broadcast center has to compress it. Otherwise, it would be too big for the satellite to handle. In the next section, we'll find out how the signal is compressed.

