Prices: Consumer Guides

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  Experimenting with the Consumer: The Mass Testing of Risky Products on the American Public

  Experimenting With The Consumer exposes the hazards of the mass-market experimentation in which every American consumer and worker is unwittingly tapped for product risk data by manufacturers, scientists, and regulators. Vioxx, Heparin, Avandia, Paxil, fen-phen, estrogens, silicone implants, pacemakers, formaldehyde in FEMA trailers, 60 buckyballs in coatings … the headlines are increasingly filled with hidden risks coming to light in popular products years after federal agencies approve them for the American public. Shapo shows readers how to get past unreasonable trust or fear and make the best risk-management choices for themselves and their families. He walks them through what questions to ask before consenting to be in a clinical trial; how to evaluate the implied bold-print claims against the small-print disclosures in advertisements for medical products; how to uncover product and environmental risks in their homes, workplaces, supermarkets, and neighborhoods; how to assess and control product risk while maximizing consumer choice and benefit; how to pressure government to tighten consumer protection; and how to seek legal redress.Through a diverse selection of dramatic case studies, Shapo lays bare the incentives of companies and entrepreneurial scientists to fake or obscure experimental data before and after government approval; the fights between interested and disinterested scientists over data; the fights between scientists and doctors over patient rights; the campaigns of activists against government agencies to release experimental drugs; the impact of the journalistic and promotional media on public knowledge and perception of product risk; and the marketing tricks that manufacturers use to harness sexual desire to product launches and to shape the prescription choices of physicians.

  $44.35

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  CE Marking Handbook (Test & Measurement)

  This book is essential reading for electronic consumer-product manufacturers doing business in the European marketplace. Compliance with directives and procedures can be a complex and confusing process, resulting in wasted money and effort. With the help of the CE Marking Handbook, engineers and managers can more easily identify which rules apply to them and pinpoint what they need to do to comply. Dave Lohbeck was formerly the Manager for Seminars and Training at TUV Rhineland, the largest German testing and certification agency. He has worked for many years as an engineer, including nine years in the field of European safety and EMC compliance. A once complicated topic is made clear as the author addresses the confusion surrounding CE Marking. Lohbeck offers guidance on both legal and design issues. This book includes a step-by-step design guide aimed at both novice and experienced exporters. With its help, engineers and managers can easily identify which rules apply to their products and pinpoint what they need to do to comply. The information presented here is backed up with facts and examples. Many have been misled, unfortunately, but this book presents the real meaning of CE Marking. Shows design engineers how to comply with CE requirements for product conformityExplains legal and technical issues concisely and logicallyPresents and illuminates US and EU differences

  $60.00

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  CE Marking Handbook (Test & Measurement)

  This book is essential reading for electronic consumer-product manufacturers doing business in the European marketplace. Compliance with directives and procedures can be a complex and confusing process, resulting in wasted money and effort. With the help of the CE Marking Handbook, engineers and managers can more easily identify which rules apply to them and pinpoint what they need to do to comply. Dave Lohbeck was formerly the Manager for Seminars and Training at TUV Rhineland, the largest German testing and certification agency. He has worked for many years as an engineer, including nine years in the field of European safety and EMC compliance. A once complicated topic is made clear as the author addresses the confusion surrounding CE Marking. Lohbeck offers guidance on both legal and design issues. This book includes a step-by-step design guide aimed at both novice and experienced exporters. With its help, engineers and managers can easily identify which rules apply to their products and pinpoint what they need to do to comply. The information presented here is backed up with facts and examples. Many have been misled, unfortunately, but this book presents the real meaning of CE Marking. Shows design engineers how to comply with CE requirements for product conformityExplains legal and technical issues concisely and logicallyPresents and illuminates US and EU differences

  $80.97